Day 8

Day 7 logo Characteristics:

Day 6 Pitch:

Day 5 market demographic:

Day 4 Good Brand:

Day 3 Rebrand Personality:

In the end I want sun-rype to be more open to trying new things, maybe a little exotic. More of a risk taker.

Day 2 Current Brand Personality:

To me Sun Rype would be a family guy that probably works at an orchard or something. He would not care a lot about looks, but about quality. He would be living in the past and be timid to accept change. Sun-rype needs a new look on the outside, but stay the same on the in side.

New Day 1! Rationale:

Today I changed my logo re-brand company to....... SUN RYPE!!

5 reasons why sun-rype needs a re-brand:
The logo is very out dated. The company was founded in 1946 I don’t think it has ever changed its logo since. The colour scheme consists of red, yellow, and blue. The colours have been used by the company since 1946 and have not changed, they remain dull.

day 1

The logo I am re-designing is Nesquik by Nestle. One thing I do not like about this logo are the colours, personaly i am not a big fan of bright yellow...... and i feel like the logo is out dated.
The Nesquik logo is often paired with the Chocolete Bunny, which is not verry nice looking, it has a werid hair thing going on.